Qualifications:
- 10+ years of experience in Global consumer marketing, brand management, or integrated marketing, ideally within beauty, lifestyle, or high-growth consumer brands that are highly active in social media
- Proven ability to brief, build, deploy, and execute global go-to-market strategies from launch to sustain of a product innovation
- Deep understanding of modern consumer behavior, including the role of community, conversation, and culture in brand building
- Demostrated success leading global integrated 360* campaigns across social, digital, retail, experiential, PR channels
- Experience navigating complex, cross-functional environments and managing multiple high-priority initiatives simultaneously
- Thrives in fast paced, agile, solutions-oriented mindset with bias to action
- Strong strategic acumen with the ability to translate vision into clear, executable plans for all cross-functional partners and markets
- Highly data-driven, with a passion for insights, performance marketing, and continuous optimization
- Exceptional leadership and collaboration skills, with the ability to influence at all levels of the organization
- Highly organized with strong project management skills and attention to detail
- Proven experience in building and managing high-performance teams
- Passionate about beauty, fashion, and all things Social Media especially TikTok.