As Vice President of Brand Management for Chase for Business, you’ll lead the strategy and execution that shapes how millions of small businesses experience and perceive our brand. This is a high-visibility opportunity for a marketer who can pair standout creative campaign management with rigorous performance measurement—building marquee, paid media campaigns that strengthen brand equity and drive measurable business growth.
You’ll partner closely with cross-functional stakeholders and internal and external agencies to create breakthrough work—from insight to idea to execution—overseeing creative across paid channels and amplifying impact through owned channels. If you are a dynamic leader with a passion for advertising and a keen eye for industry trends, we invite you to join our team and help shape the future of Chase for Business.
Job responsibilities
- Continuously steward the brand: help set and strategically evolve brand strategy for Chase for Business, helping define the positioning, messaging and guidelines that shape the brand.
- Lead marquee paid creative end-to-end: drive paid creative strategy and development from concept to launch across brand-building and action-driving campaigns, ensuring creative excellence across formats and platforms (video, social, digital, audio, OOH).
- Oversee the creative lifecycle and delivery engine: guide brief development and lead concepting, creative testing/optimization, production, and trafficking to ensure quality, consistency, and on-time, on-budget execution. Guide talent integration decisions for fit, relevance, and performance.
- Shape media channel strategy: collaborate with media partners to optimize channel mix, targeting, and spend. Drive innovation via new channels and emerging platform opportunities.
- Steward budget, controls, and ROI: own the brand budget, ensure compliance with finance and legal policies, identify efficiencies, and establish KPIs to link creative/media investments to measurable impact.
- Lead agency and partner relationships: build strong cross-functional and external relationships (brand, media, insights, talent, analytics, legal/compliance, agencies).
- Stay ahead of trends—and inspire the team: maintain a sharp view of industry and competitive landscape, while coaching and developing junior team members to raise the bar.
Required qualifications, capabilities and skills:
- Minimum 8 years in advertising, media, or brand marketing.
- Self-starter with a track record translating high-level objectives into actionable campaigns.
- Strong project and timeline management to deliver campaigns efficiently and on time.
- 360 campaign production experience, including asset trafficking proficiency.
- Proven budget management and financial oversight skills.
- Demonstrated ability to innovate across creative, media strategy, and campaign execution.
- Exceptional collaboration and stakeholder management, navigating diverse viewpoints and building strong relationships.
- Willingness to travel up to 20%, including occasional nights or weekends for production shoots.
Preferred qualifications, capabilities and skills:
- Adaptability to changing priorities and responsibilities.
- Ability to balance strategic vision with meticulous attention to execution details.
- Commitment to mentoring and developing junior team members.
- Willingness to travel up to 20%, including occasional nights or weekends for production shoots.