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[2026] Korea - Luxe - Prada - Communication Team Manager
senior · Marketing
Communication Team Manager – Prada Beauty – Luxe – Seoul, South Korea
Hello, we’re L’Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you've been searching for.
A Day in the Life
Lead and shape the brand's comprehensive communication strategy to elevate brand equity, maximize visibility, and strengthen local market reputation. Drive high-impact PR, and influencer/ambassador strategies aligned with global guidelines and local business objectives.
1. Communication Strategy & Leadership
- Define and drive the long-term PR and communication strategy to continuously elevate brand image, visibility, and reputation in the market.
- Lead the overall communication roadmap, ensuring seamless alignment between global brand guidelines and local commercial goals.
- Manage and mentor team members, fostering high performance and talent development within the communication function.
2. Campaign & Project Direction
- Direct and oversee the end-to-end execution of integrated communication campaigns for major product launches, strategic brand projects, and high-profile events.
- Drive 360-degree communication initiatives that integrate earned, owned, and paid media for maximum impact.
3. Media Relations & High-Level Networking
- Build, cultivate, and leverage strong, high-level relationships with key media, editors, and industry influencers.
- Oversee high-impact media tie-ups, exclusive editorial projects, and innovative digital viral strategies.
4. Brand Ambassadors & Influencer Strategy
- Lead PR-driven celebrity, spokesperson, and brand ambassador partnerships to maximize earned media value and brand desirability.
- Oversee high-tier influencer marketing strategies and PR event curation.
5. Reputation Management & Crisis Oversight
- Proactively monitor brand reputation, media sentiment, and industry trends to identify emerging PR opportunities and potential risks.
- Establish and execute crisis communication protocols in close alignment with internal stakeholders and management.
6. Budget & Agency Management
- Manage and optimize the PR and communication budget to ensure high ROI across all initiatives.
- Oversee PR and external agency partnerships, setting clear KPIs, evaluating performance, and driving operational excellence.
We Are Looking For
- +10 years of experience
- Minimum 10-12 years of progressive experience in Communications and PR, preferably within the Luxury or Cosmetic industry. Proven track record of leading communication teams and managing external agencies
- People management experience is a strong plus
- Fluency in Korean and English (for English, Professional working proficiency (written and spoken) is required, with the ability to seamlessly communicate with global headquarters)
What’s In It For You
- A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
- Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
- An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
- A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
Who We Are
Join us at L’Oréal, the world's #1 beauty company present in over 150 markets. Together, we tackle big challenges while staying committed to making the world a more inclusive and better place.
Today, L’Oréal includes over 9k experts in beauty tech, digital, data and e-comm. The Consumer Products Division is on a mission to democratize beauty at its best, elevating the mass market with premium innovations from brands like L’Oréal Paris, Garnier, and Maybelline.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
(*Please attach your updated Eng. resume when you apply.)