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Trade Marketing Lead – TT & Exports
Marketing
Unilever is hiring: Trade Marketing Lead – TT & Exports!
Function: Marketing
Reports to: Managing Director.
Scope: Greater Caribbean
Location: Port of Spain, Trinidad
Terms & Conditions: Full-Time
WHO ARE WE?
Unilever Caribbean Limited (UCL) is a publicly listed entity operating within a highly integrated regional business model. We are seeking an experienced and commercially minded National Finance Manager to lead the local finance function and support the continued delivery of strong financial and governance standards.
This role operates at the intersection of local statutory accountability and regional business integration, requiring a leader who is comfortable navigating a dynamic and fast-evolving business environment.
Role Purpose
Planning, execution, coordination and evaluation of Marketing activities and projects (incl. innovation, portfolio management, consumer demos and promotion, communication (in store & out of home), budgeting (BMI management) with full accountability for the Category annual plan.
Key Responsibilities
Develop annual Category Integrated Business Plan (IBP) following UL established process, dates and deliverables.
Deliver Brand Experience Toolkit (BET) aligned with IBP Plan to Customer Marketing
Define the proper Portfolio and Price strategy to win in the market place across channels.
Portfolio management (COTC & TOTT, Smart Sourcing) and Price monitoring (competitor, strategy, GM, profitability).
Define Promo price and offers golden rules and monitor proper execution by CD Team through channels.
Own Ariba Buyer process (Procurement).
Attend and give input on innovations, trends, volume, portfolio transition (hard transition) at Demand Planning meeting.
Lead Innovation Process Management (IPM) meeting funnel phases timeframe to bring products and news to the market place as per business needs / launch date (Bosscard, BC, regulatory process – R&D, codes creation, inclusion in S&OP, launch, post-mortem, others).
Global BETs adaptation to local markets.
Develop and manage Media Plan with local Creative and Media Agencies, including BET adapt.
Regularly Trade visits for market insights, performance and competitors.
Category performance review (One4all & Brand Report) to ensure P&L shape and target compliance.
BMI control management: smart spending compliance and activity chart monthly consolation).
Identify Consumer Market Research needs, ensure budget allocation for CMI in annual plan OVH (0.3% pf annual TO), execute agency briefing and action plan with both execution.
Brand and Category training for Demos at POS and Promoters.
WHAT DO YOU NEED TO APPLY?
Experience
Minimum 3-5 years’ track record in marketing / trade marketing / customer development.
PREFERRED : Master’s Degree in Business Management, Marketing or Finance. • Experience in the Retail Marketing Industry and Multinational Corporation.
College/University degree • Fluency in English
IT proficiency (ms office: ppt, excel, word).
Strong analytical, numerical and financial skills (P&K)
Standard of Leadership: Accountability and responsibility, Bias for Action in a constantly changing environment, Consumer and Customer focus, Growth mindset, Building talent and team.
Structured verbal and written communication (English & spanish) • Open personality, is a team player
Skill in completing multiple tasks and projects in parallel .
Abilities:
Strong analytical skills
Excellent interpersonal and business partnering skills.
Proven ability to innovate and manage change.
Experience with forecasting and budget controlling.
Experience of building and leading teams
Leadership
Consumer Love
Agility
Purpose & Service
INTERESTED?
Please submit your application through Workday, as email applications will not be processed.
At Unilever, we embrace diversity and encourage candidates from all backgrounds to apply. We are committed to providing full and fair consideration to all applicants and to supporting the ongoing development of our employees regardless of age, disability, gender identity, race, religion or belief, sex, sexual orientation, marital or civil partnership status, pregnancy, or maternity.
We are also committed to making reasonable adjustments to ensure a positive and barrier-free recruitment process.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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