Communications Manager (m/f/d)

Create Desirability for our brands By Unleashing the full communications potential for Moët Hennessy

The Communication Manager plays a vital role in building our luxury brands and is responsible for communication excellence. The Communication Manager oversees earned communication for a set of brands of the total MH Wines & Spirits portfolio in Germany as well as the German Communications strategy, exciting journalists & consumers with our products and immersive creative experiences. Develop and implement communications concepts / projects together with the local brand team to increase our brand desirability, product visibility and maximize impact on targeted consumers. The responsibilities in Communications include strategic skills, management & people skills as well as strong executional skills, and will be defined in further detail below.

Your role in a nutshell:

• Lead communications for Moet Hennessy Germany and a fixed set of brands, create compelling communications strategies/plans for these brands in collaboration with Maisons & local teams
• Co-develop the communication strategy and co-drive the PR agenda for Moët Hennessy to help achieve key results and commercial objectives across the portfolio increasing brand desirability
• Ensure best-in-class local communications with highest degree of relevance in the market and continue to lead within the industry and beyond through unmatched creative experiences
• Focus strongly on setting and monitoring of KPIs – constantly adapt, based on learnings and results to ongoingly elevate our communications performance
• Further expand an already strong PR network with key press contacts (publisher / chief editor) & key opinion leaders, as well as build on global Moët Hennessy / LVMH stakeholders to maximise PR output (AVE/Reach/Share of Voice vs. Competitors)
• Train & educate German Marketing team on development of communications landscape as well as fuel the organization with trends and innovation in the communications field