Vista previa de la oferta
Vice President, Owned Channels Marketing and Experimentation Lead
senior · Marketing
About JPMorganChase:
JPMorganChase is a global leader in financial services, committed to delivering innovative solutions and exceptional customer experiences. We foster a culture of excellence, collaboration, and continuous improvement, guided by our core values of integrity, accountability, and client focus.
Position Overview:
We are seeking a strategic, execution-oriented leader to stand up and scale a centralized content authoring function within Chase Owned Channels. This Vice President will establish the operating model, standards, and editorial governance required to deliver high-quality, compliant, customer-first content at speed and at scale. The role will also help elevate and modernize the customer experience over time through stronger content systems, disciplined quality control, and continuous improvement. This position will partner closely with Marketing, Product, Technology, Legal, Controls, and Design, and will play a key leadership role in how content is authored, governed, and published.
Key Responsibilities:
- Stand up and lead the authoring function — build the team, define roles and expectations, and establish durable ways of working.
- Create the authoring operating model — design end-to-end workflows, SLAs, intake/prioritization/capacity, and release coordination across Marketing, Product, and Technology.
- Own content standards and governance — set editorial guidelines and establish decision rights, approval paths, and documentation to ensure consistency and control.
- Drive AEM publishing excellence — partner with Technology to define AEM authoring/publishing processes, templates/components, roles/permissions, and quality checks to enable scalable content delivery.
- Establish and manage the process for content test configuration and execution, including intake, versioning, build/QA, launch coordination, and post-launch validation.
- Ensure quality and risk discipline — implement QA, measurement, and continuous improvement routines to maintain high-quality, compliant customer-facing content.
- Enable experience uplift over time — identify content opportunities to improve customer clarity and confidence across journeys and support ongoing optimization.
Required Qualifications, Capabilities, and Skills:
- 6+ years of experience in digital content operations, content strategy, UX writing, editorial governance, or digital marketing/content management (financial services experience a plus).
- Proven experience building and scaling teams and defining operating models, governance, and quality controls.
- Demonstrated ability to lead complex cross-functional programs with tight timelines and high standards for execution.
- Experience working in or alongside a CMS-driven publishing model;
- Demonstrated self-starter who proactively identifies opportunities, drives work forward, and delivers results with minimal oversight.
Preferred qualifications, capabilities, and skills:
- Hands-on familiarity with Adobe Experience Manager (AEM) strongly preferred.
- Experience with direct response marketing and best practices preferred
- Demonstrated ability to operate effectively in a highly matrixed organization and stay calm under pressure
- Strong executive communication and influence skills; ability to drive decisions, resolve ambiguity, and align stakeholders
Additional information: Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting