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USI-EH27-G&P-GPS L35-Specialist Copy (Copy Writer) - Hyderabad
senior · Marketing
Deloitte is looking for a senior analyst copywriter with a strong portfolio of innovative, high-impact marketing campaigns. You will be working with a team of designers, digital producers, campaign managers, and strategic marketers to create content that engages clients and builds the Deloitte brand.
Work you'll do
As a Specialist, Copy on the Government and Public Services (GPS) team, you will be responsible for
- Writing original copy for marketing campaign assets, including headlines, web copy, social media, email, collateral, and infographics
- Editing and proofreading content for grammar, punctuation, readability, flow, style, and alignment with Deloitte brand guidelines
- Collaborating with strategic marketing, program management, designers, and digital producers to develop campaign messaging, concepts, and assets
- Advising stakeholders on business objectives, content strategy, key messages, and Deloitte production processes
- Recommending creative channels, technologies, approaches, and content formats to support campaign effectiveness
The team
The Government and Public Services (GPS) team provides solutions in support of market positioning and acquisition activities to maximize Deloitte’s revenue, relationships, and reputation in the Government marketplace. The India team provides efficient, flexible, quality support to SMs through innovative solutions that facilitate strategic decision making and works in collaboration with the US stakeholders in campaigns/activations, competitive intelligence support. Also, the team works closely with the US GPS channels under Client and Sales Excellence including Marketing and Communications, Information Management, Account Management, Competitive & Market Intelligence, Pursuits, and Strategy.
Location: Hyderabad / Bengaluru
Shift Timings: 2 PM to 11 PM
Qualifications
Required:
- 4-6 years of experience in copywriting and development of marketing communications assets
- Experience writing and editing content for digital and campaign channels, including web, email, social media, and collateral
- Experience collaborating with global stakeholders or cross-border teams
- Experience proofreading and copyediting content for grammar, punctuation, readability, and style
- Portfolio demonstrating copywriting work across marketing or campaign assets
- Post Graduate degree in Communications, Journalism, Advertising, Marketing, English, or a similar field
Preferred:
- Experience in B2B marketing, professional services, consulting, industry, or advertising
- Experience supporting large-scale marketing projects or working within a global organization
- Experience using Agile ways of working
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