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Regional Integrated Content Manager, Latin America & GFG, J.P. Morgan Private Bank
senior · Marketing
Help shape a modern content capability that brings ideas to life. In this role, you will set editorial standards, establish governance, and build AI-enabled workflows that improve speed, quality, and consistency. You will partner closely with stakeholders across marketing, digital, and business teams to deliver personalized content at scale. If you thrive in a collaborative, matrixed environment and enjoy turning complex topics into clear narratives, this role offers significant regional impact.
As a Regional Integrated Content Manager on the LatAm & GFG Marketing team, you will lead the content operating model and editorial governance that enable high-quality, compliant content across public and client-facing channels. You will translate business priorities into integrated content programs and lifecycle journeys that improve client engagement and support growth. You will drive adoption of AI-enabled workflows with strong controls, measurement, and continuous improvement.
Job Responsibilities- Establish regional editorial governance, workflows, quality standards, and operating cadence to align priorities across markets and stakeholders.
- Define human-in-the-loop standards for AI-assisted content to ensure accuracy, consistency, and appropriate controls.
- Develop editorial guardrails (voice and tone, templates, sourcing, quality checks, and version control) to protect content quality and the client experience.
- Partner with risk and control stakeholders to enable efficient review processes with clear accountability and auditability.
- Lead adoption of AI-enabled content workflows, including prompt standards, evaluation approaches, and measurement of efficiency and quality outcomes.
- Translate priority themes into integrated narratives, campaigns, and segmented journeys tailored to audience needs and market context.
- Create and curate content with internal and external partners, ensuring clarity, suitability, and consistent editorial standards.
- Build banker enablement packages (talk tracks, modular content blocks, FAQs, and toolkits) to support consistent client conversations.
- Define success metrics and dashboards, and optimize performance through testing and continuous improvement.
- Manage agency and vendor support where applicable, setting clear briefs, timelines, and quality expectations.
- Minimum of 7 years of experience in content strategy, editorial leadership, or integrated marketing within wealth management, private banking, investments, or financial services.
- Advanced editorial judgment and storytelling skills, with the ability to elevate AI-assisted drafts while protecting brand integrity and accuracy.
- Experience implementing governed AI-enabled content workflows, including human review, control design, and quality measurement.
- Experience building segmented audience frameworks and lifecycle journeys to support personalization.
- Demonstrated technology leadership across marketing and digital ecosystems and internal platforms (e.g., JPMorgan Online, Marketo, Connectmail, Prospect Portal) and external channels; strong measurement orientation (including Adobe Analytics).
- Strong program management and operating-model skills, including building workflows, calendars, cross-functional execution, and continuous improvement loops.
- Fluency in Spanish and/or Portuguese is highly desirable.
- Experience in investments, marketing, communications, or financial services.
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Experience developing modular content frameworks for reuse across regions, segments, and channels.
- Experience managing agencies and production partners across multiple markets.
- Familiarity with analytics tools and content performance reporting.
- Experience supporting banker enablement and client conversation toolkits.
- Experience operating within regulated financial services marketing environments.