T&T_Customer_M&C - Senior Consultant | AEP - AJO | Bengaluru | Marketing & Commerce

T&T_Customer_M&C - Senior Consultant | AEP - AJO | Bengaluru | Marketing & Commerce
• Job requisition ID : 109330 
• Location: Bengaluru
• Entity: Deloitte Touche Tohmatsu India LLP 

The team

Customer has to do much more than keep the wheels turning; it is the engine that drives functional excellence and the enabler of innovation and long-term growth. Learn more about: Customer

Key Responsibilities:

We are looking for a highly skilled Senior Adobe Journey Optimizer (AJO) Mobile Developer/Consultant with 7+ years of experience in mobile marketing, customer engagement, and Adobe Experience Cloud technologies. The ideal candidate will have expertise in implementing and optimizing mobile-first customer journeys using Adobe Journey Optimizer, Adobe Experience Platform (AEP), and Adobe Experience Platform Mobile SDK. The role involves designing personalized, real-time mobile experiences through push notifications, in-app messaging, deep linking, and event-driven journey orchestration.

• Design, develop, and implement mobile customer journeys using Adobe Journey Optimizer (AJO).
• Configure and manage mobile engagement campaigns, including push notifications, in-app messages, and app lifecycle communications.
• Integrate Adobe Journey Optimizer with Adobe Experience Platform (AEP) and Adobe Experience Platform Mobile SDK.
• Configure and manage mobile messaging channels for iOS and Android applications.
• Implement event-driven customer journeys using mobile behavioral events and real-time customer data.
• Design personalized mobile experiences using customer profiles, segmentation, decision management, and offer personalization.
• Collaborate with mobile application development teams to integrate Adobe Mobile SDKs and configure event tracking.
• Implement deep links, rich push notifications, actionable notifications, and personalized in-app experiences.
• Develop and maintain mobile event schemas, identities, datasets, and profile attributes within Adobe Experience Platform.
• Integrate Adobe solutions with external APIs, CRM systems, customer data platforms, and third-party messaging providers.
• Monitor mobile campaign performance and optimize customer journeys based on engagement metrics and business KPIs.
• Troubleshoot mobile messaging delivery issues, SDK integrations, and journey execution failures.
• Create technical documentation, solution designs, and implementation guides.
• Mentor junior team members and provide technical leadership throughout project delivery.
• Participate in Agile development processes, including sprint planning, reviews, and retrospectives.

Adobe Technologies:

• Adobe Journey Optimizer (AJO)
• Adobe Experience Platform (AEP)
• Adobe Experience Platform Mobile SDK
• Adobe Experience Platform Data Collection (Tags/Launch)
• Adobe Analytics
• Adobe Experience Manager (AEM) (preferred)
• Adobe Target (preferred)

Mobile Technologies:

• Mobile Push Notifications
• In-App Messaging
• Mobile App Personalization
• Deep Linking
• Rich Push Notifications
• Mobile Lifecycle Campaigns
• Push Token Management
• Firebase Cloud Messaging (FCM)
• Apple Push Notification Service (APNs)
• Mobile Event Tracking

Technical Skills:

• Experience Data Model (XDM)
• Real-Time Customer Profile
• Identity Service
• Segmentation Service
• Decision Management
• Offer Decisioning
• Journey Orchestration
• REST APIs
• JSON
• JavaScript
• SQL
• Postman
• Git
• CI/CD pipelines

Mobile Development Knowledge:

• Android application lifecycle
• iOS application lifecycle
• Mobile SDK integration
• Mobile app testing and debugging
• Event instrumentation
• Mobile analytics implementation

Required Qualifications:

• 7+ years of overall IT experience.
• 3+ years of hands-on experience with Adobe Journey Optimizer.
• Strong experience implementing Adobe Experience Platform Mobile SDK.
• Experience configuring mobile messaging channels using APNs and Firebase Cloud Messaging (FCM).
• Hands-on experience integrating Adobe solutions with native iOS and Android applications.
• Experience with customer journey orchestration and real-time personalization.
• Strong understanding of customer data platforms (CDPs), mobile engagement strategies, and omnichannel marketing.
• Experience working in Agile/Scrum environments.

Preferred Qualifications:

• Adobe Certified Professional or Expert certification in Adobe Journey Optimizer and/or Adobe Experience Platform.
• Experience with Adobe Campaign, Adobe Target, or Adobe Analytics implementations.
• Familiarity with mobile attribution and analytics tools.
• Experience with customer identity and consent management.
• Knowledge of privacy regulations such as GDPR, CCPA, and mobile privacy best practices.
• Experience delivering enterprise-scale mobile engagement solutions.

Soft Skills:

• Strong analytical and problem-solving skills.
• Excellent verbal and written communication.
• Ability to lead technical discussions with business and engineering teams.
• Strong collaboration and stakeholder management skills.
• Ability to mentor junior developers and guide implementation best practices.
• Self-driven with the ability to manage multiple priorities in a fast-paced environment.

Nice-to-Have:

• Experience with React Native, Flutter, or other cross-platform mobile frameworks.
• Knowledge of Swift, Objective-C, Kotlin, or Java.
• Experience with data platform.
• Familiarity with CRM.
• Experience with mobile experimentation and A/B testing.

Key Competencies:

• Adobe Journey Optimizer (AJO)
• Adobe Experience Platform (AEP)
• Adobe Experience Platform Mobile SDK
• Mobile Push Notifications
• In-App Messaging
• Real-Time Personalization
• Omnichannel Customer Engagement
• Mobile Journey Orchestration
• Customer Data Platform (CDP)
• Decision Management
• Offer Personalization
• Mobile Analytics
• API Integration
• Event-Driven Architecture
• Technical Leadership
• Agile Delivery

Location and way of working:

• Base location: Bengaluru \ Hyderabad \ Mumbai
• Education: Professional Qualification - B.E./B.Tech/MCA/MBA/MS
• This profile involves occasional travelling to client locations.
• Hybrid is our default way of working. Each domain has customized the hybrid approach to their unique needs.