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Head of Agency

Prudential plc · Myanmar · Myanmar

Lead Prudential’s Agency channel in Myanmar—drive growth, deepen agency performance, and shape a high‑performing team. Senior leader with 10-15+ years in insurance, agency experience, and a proven track of sales excellence.

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Lead Prudential’s Agency channel in Myanmar—drive growth, deepen agency performance, and shape a high‑performing team.

Senior leader with 10-15+ years in insurance, agency experience, and a proven track of sales excellence.

What are we looking for?

We are looking for a Head of Agency to lead and drive the Agency channel, delivering sustainable growth in sales, market share, and profitability while building a strong, disciplined, and high-performing agency force.

The role will also ensure that strategy is effectively translated into consistent field execution, with strong ownership, clear accountability, and operational discipline.

What are we expecting from this role?

1. Strategy, Planning & Business Direction

Develop and execute clear agency strategies and business plans aligned with company priorities

Translate strategy into practical execution plans with clear targets, structure, and timelines

Regularly review market trends and performance data to proactively adjust direction

Identify and drive new growth opportunities across geographies, segments, and distribution models

2. Agency Sales Ownership & Field Execution

Own end-to-end agency performance, including sales, productivity, recruitment, and persistency

Drive strong execution discipline across the field with clear tracking rhythms and follow‑up

Stay close to the ground to understand field challenges, agent behaviour, and sales dynamics

Ensure business decisions are based on real field insights, not only reports

Lead turnaround actions for underperforming teams with clear accountability and measurable outcomes

3. Recruitment & Agency Structure Development

Drive a structured recruitment strategy to build a sustainable pipeline of agents and leaders

Ensure the agency structure is aligned with the target model (AUD / AAUD / AUM / Agent layers)

Maintain a strong focus on quality recruitment and activation, not just volume

Strengthen the leadership bench and succession pipeline within the agency

4. Capability Building & Leadership Development

Ensure structured onboarding, training, and continuous development of agents and leaders

Build strong leadership capability across BDM and agency leadership levels

Coach and develop leaders to effectively manage teams, rather than operate as individual contributors

5. Leadership, Culture & Discipline

Lead and role model a performance-driven, transparent, and accountable culture

Establish clear expectations and consistently enforce discipline across the channel

Address behavior and performance gaps early and directly

Recognize and reward high performers to reinforce desired behaviors

6. Operational Excellence & Governance

Ensure strong coordination between sales, operations, and support functions

Drive SOP adherence, process discipline, and consistent reporting standards

Implement structured performance reviews and data-driven decision-making

Strengthen the control environment and reduce execution gaps across the channel

7. Digital & Productivity Enablement

Leverage digital tools, dashboards, and reporting systems to improve productivity and transparency

Drive adoption of digital tools in the field for lead generation, tracking, and conversion

8. Risk Management & Compliance

Ensure strict adherence to regulatory requirements and internal policies

Proactively identify and manage risks affecting the agency channel

Maintain the integrity, professionalism, and reputation of the agency force

Who are we looking for?

Minimum 10–15 years of experience in insurance or financial services, with strong exposure to agency distribution

Proven track record of delivering agency sales performance (APE growth, productivity, recruitment, persistency)

Minimum 7–10 years in senior leadership roles, managing large, multi-level agency or sales teams

Strong experience in agency recruitment, structure building, and leadership development (e.g., AUM / unit structure)

Demonstrated ability to translate strategy into field execution with clear accountability and discipline

Deep understanding of the agency business model, sales dynamics, and field challenges

Strong leadership capability with a performance-driven, results-oriented mindset, and the ability to drive change and turnaround performance

Fluent in English and Burmese, both written and spoken

Equal Opportunity Statement

Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part‑time / fixed‑term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third‑party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.

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