Associate, Brand Activation

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Associate, Brand Activation at PIMCO - Drive integrated brand and marketing initiatives in Newport Beach, CA.

Mid-level role focusing on project management, AI‑driven tools, and cross‑channel activation.

PIMCO is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients’ capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world’s largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk‑adjusted returns.

Since 1971, our people have shaped our organization through a high‑performance inclusive culture, in which we celebrate diverse thinking. We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to PIMCO being recognized as an innovator, industry thought leader and trusted advisor to our clients.

Position Description

We are seeking an Associate to join our Brand Activation team. In this role, you will help drive the execution of integrated brand and marketing initiatives, partnering with stakeholders to plan and activate programs that support firmwide brand priorities. You will play a key role in bringing PIMCO’s brand to life through coordinated campaigns, content, and experiences that align with our broader strategic objectives.

You will contribute to evolving how we activate our brand—leveraging data, emerging technologies, and modern content ecosystems to deliver more personalized, scalable, and measurable experiences across channels. This includes embracing new tools, testing innovative approaches, and continuously optimizing performance based on audience and business outcomes.

About You

• Brings a mindset of continuous improvement, identifying opportunities to enhance efficiency, scalability, and impact through new tools, workflows, or processes
• Demonstrates curiosity and hands‑on familiarity with AI‑driven marketing tools and emerging technologies, with a willingness to experiment and continuously improve ways of working
• Comfortable working in agile, test‑and‑learn environments, iterating quickly based on performance signals and evolving business priorities
• Understands modern content ecosystems, including how paid, owned, and earned channels work together to drive reach, engagement, and conversion
• Strong data literacy, with the ability to interpret campaign and activation performance metrics and translate insights into actionable optimization recommendations
• Exceptional organizational and project management skills, with the ability to manage multiple concurrent initiatives, prioritize effectively, and drive projects from concept through execution
• Highly detail‑oriented, with a consistent record of delivering high‑quality work on time and managing competing deadlines
• Strong communication and presentation skills, translating stakeholder needs into clear deliverables and confidently engaging stakeholders at all levels
• A standout teammate who builds positive relationships and collaborates effectively across multiple levels of a globally diverse organization, including external vendors
• Seamlessly adapts to shifting priorities and thrives in a fast‑paced environment
• A proactive problem‑solver with a strong service mindset who works independently and navigates ambiguity in complex, evolving environments to drive solutions forward
• Strong judgment, integrity, and professionalism, with the ability to build credibility through consistent performance
• Demonstrated ability to balance strategic thinking with hands‑on execution
• Proficient at working across multiple channels and formats, with an understanding of how content adapts across platforms
• High emotional intelligence, with the ability to remain flexible, resilient, and responsive in dynamic environments
• Encourages a positive work environment and contributes to a welcoming, supportive team culture

Responsibilities

• Support the execution of Brand Activation strategy and objectives, ensuring alignment with broader firm priorities
• Own day‑to‑day project management across key initiatives, including planning timelines, managing deliverables, coordinating stakeholders, and driving approvals from concept through execution
• Manage multiple concurrent projects, ensuring strong organization, clear prioritization, and on‑time delivery across workstreams
• Drive execution of integrated marketing campaigns, including development, socialization, implementation, and performance tracking
• Build and manage partnerships with cross‑functional stakeholders across Marketing, Technology, Legal, Compliance, and external partners to drive alignment and execute initiatives effectively
• Proactively manage stakeholder communication, balancing inputs, navigating feedback, and ensuring timely decision‑making to keep projects moving forward
• Develop and adapt content across channels, including social media (LinkedIn, Instagram, YouTube) and internal communications, with an understanding of platform‑specific best practices
• Utilize emerging tools (including AI‑enabled solutions) to enhance content development, streamline workflows, and scale activation efforts
• Partner with technology and analytics teams to integrate marketing platforms and leverage data‑driven insights to optimize campaign performance, enabling more connected, efficient, and scalable activation
• Contribute to building more personalized marketing experiences across touchpoints, informed by data, segmentation, and behavioral insights
• Support the planning and execution of immersive brand experiences, including in‑person activations, ensuring alignment with broader campaign and brand objectives
• Support the development and execution of employer brand storytelling and employee experience initiatives
• Ensure all deliverables adhere to PIMCO’s brand standards, maintaining consistency across regions, platforms, and audiences
• Support the development and execution of branded materials, including premium items and other initiatives for employees and clients
• Apply a test‑and‑learn approach to marketing initiatives, pilot new formats, channels, and content strategies to improve engagement and effectiveness
• Develop clear, compelling presentations to communicate campaign strategies, updates, and performance insights
• Identify opportunities to evolve processes and ways of working, improving speed‑to‑market and scalability across brand activation efforts

Position Requirements

Bachelor’s degree required, preferably in Business, Finance, Marketing, or Liberal Arts

Minimum of 3 years of project management experience, with a focus on internal and external engagement, preferably within the financial services industry

Demonstrated ability to manage multiple concurrent initiatives, prioritize effectively, and deliver high‑quality in a timely manner

Proven ability to execute against assigned responsibilities with strong attention to detail and effective communication and interpersonal skills

Knowledge of emerging marketing tactics, trends, and best practices across channels

Advanced proficiency in Microsoft 365 (Word, PowerPoint, Excel, and Copilot), with familiarity in Adobe platforms and AI tools that enhance productivity, content development, and creative workflows

Interest in and enthusiasm for learning about the investment management industry

Event coordination experience is a plus

PIMCO follows a total compensation approach when rewarding employees which includes a base salary and a discretionary bonus. Base salary is the fixed component of compensation that is determined by core job responsibilities, relevant experience, internal level, and market factors. The discretionary bonus is used to award performance and therefore is determined by company, business, team, and individual performance.

Salary Range: $ 87,000.00 - $ 93,000.00

Equal Employment Opportunity and Afffirmative Action Statement PIMCO recruits and hires qualified candidates without regard to race, national origin, ancestry, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender (including gender identity and expression), age, military or veteran status, disability (physical or mental), any factor prohibited by law, and as such affirms in policy and practice to support and promote the concept of equal employment opportunity and affirmative action, in accordance with all applicable federal, state, provincial and municipal laws. The company also prohibits discrimination on other basis such as medical condition, or marital status under applicable laws.

PIMCO is an Equal Employment Opportunity/Afffirmitive Action employer. We provide reasonable accommodation for qualified individuals with disabilities, including veterans, in job application procedures. If you have any difficulty using our online system due to a disability and you would like to request an accommodation, you may contact us at 949-720-7744 and leave a message. This is a dedicated line designed exclusively to assist job seekers with disabilities to apply online. Only messages left for this purpose will be considered. A response to your request may take up to two business days.