Vista previa generada por IA
Senior Ad Operations Manager – Citi Ads
Lead programmatic media ops at Citi's Commerce Media platform, driving execution, scaling, and innovation.
Senior Ad Operations Manager – Citi Ads
Location: (sin ubicación)
Discover your future at Citi
Working at Citi is far more than just a job. A career with us means joining a team of more than 230,000 dedicated people from around the globe. At Citi, you’ll have the opportunity to grow your career, give back to your community and make a real impact.
Job Overview
Commerce media is one of the fastest-growing segments in advertising, and Citi is bringing its powerful assets to launch a new media offering. With 70MM+ cardmembers, 6.5 billion annual transactions, and visibility across 700+ merchant categories, Citi has the scale, the trust, and the data infrastructure to compete at the highest level.
What sets Citi apart is the depth and breadth of its view. Where retailers see spending only within their own ecosystem, Citi sees actual purchase behavior across the full customer wallet, spanning categories, merchants, and channels. That cross-wallet visibility, combined with Citi's direct relationships with tens of millions of engaged, digitally active customers, creates a compelling foundation for advertisers who want to reach high-intent audiences and measure real outcomes.
We’re building Citi Ads, Citi’s Commerce Media business, from the ground up, and we’re looking for a programmatic media subject matter expert who knows how to translate client objectives into flawless campaign execution. Someone who is equally comfortable setting a long‑term team vision and rolling up their sleeves on technical requirements, and who takes pride in building campaigns that perform, scale, and evolve with the market.
If you’ve spent your career working in large‑scale programmatic media teams and you’re ready for the challenge of a lifetime, this is the role.
Responsibilities
- Execute end-to-end campaign operations, including setup, trafficking, QA, and delivery across multiple channels
- Manage campaign lifecycle from IO to completion, ensuring accuracy, timeliness, and performance alignment
- Monitor campaign pacing, troubleshoot delivery issues, and proactively optimize performance
- Support inventory management across Citi-owned and operated properties, ensuring effective utilization
- Activate and manage audience segments using Citi first‑party data and partner platforms
- Partner closely with Sales, Planning, and Product teams to ensure campaigns meet advertiser goals
- Identify, raise, and resolve operational issues (e.g., discrepancies, under‑delivery, tagging errors)
- Contribute to the development and standardization of ad operations processes and workflows
- Evaluate and adopt new tools and technologies to improve campaign execution and scalability
- Deliver clear reporting and insights on campaign performance to internal stakeholders
- Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm’s reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.
Qualifications
- 6–10 years of experience in Ad Operations, Programmatic, or Campaign Management within a publisher, ad network, or commerce media environment
- Experience managing campaign launches and executions in an accurate and timely manner
- Experience optimizing campaign delivery and pacing performance
- Experience managing operational playbooks and standardized workflows
- Experience generating campaign reporting outputs and performance insights
- Experience inputting into inventory utilization and yield optimization
Education
Bachelor’s/University degree, Master’s degree preferred (Highly preferred Bachelor’s degree in Business, Marketing, or related field)
Required Skills & Expertise
- Strong hands‑on experience with ad tech platforms (e.g., Google Ad Manager, DV360, or similar ad servers and DSPs)
- Deep expertise in campaign trafficking, including tag setup, pixel implementation, QA, and troubleshooting
- Experience working with audience/data platforms (e.g., LiveRamp, CDPs, clean rooms)
- Solid understanding of digital media measurement frameworks and KPIs
- Experience executing both onsite (owned & operated) and offsite (programmatic, social) campaigns
- Strong analytical and problem‑solving skills, with a proactive approach to issue resolution
- Ability to manage multiple campaigns and priorities in a fast‑paced environment
- Effective cross‑functional collaboration and communication skills
Why Join Citi Ads
You will be part of a foundational team building a next‑generation commerce media platform backed by one of the most powerful datasets in the industry. This role offers the opportunity to shape how campaigns are executed and optimized at scale while growing into broader leadership responsibilities as the business evolves.
Job Family Group
Marketing
Job Family
Advertising, Branding and Media
Time Type
Full time
Primary Location
Irving Texas United States
Primary Location Full Time Salary Range
$114,720.00 - $172,080.00
Benefits
In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave) and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
Most Relevant Skills
Please see the requirements listed above.
Other Relevant Skills
For complementary skills, please see above and/or contact the recruiter.
Anticipated Posting Close Date
May 29, 2026
Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.
View Citi’s EEO Policy Statement and the Know Your Rights poster.